Airline Miles, AI Takeovers & Holiday Grounding

Plus all the news and insights you need to know this week.

Clean Girl Is Dead. Long Live the Messy Girl.

The clean girl aesthetic is dead. Here's why messy girl is taking over, what the data says about this cultural shift, and what it means for brands trying to connect with consumers in 2025.

Netflix's Power Move, Millennial Nostalgia & Why Rest Is Strategy

Plus all the news and insights you need to know this week.

The AI Campaigns Takeover Is Already Happening

AI isn't just changing advertising. It's redrawing the entire creative map, and the brands that figure this out first are going to eat everyone else's lunch.

Gratitude, Gentle Endings & The Final Countdown

Plus all the news and insights you need to know this week.

The 1% of VC Funding Going to Women Is Economic Malpractice

Female-founded startups generate 78 cents per dollar invested vs 31 cents for male-led companies, yet receive just 1% of VC funding. The data on what's really happening is worse than you think.

On Being Grateful, Building Businesses, and Feeling Things

Plus all the news and insights you need to know this week.

Influencer Marketing is Dead The Way We Know it

The extravagant influencer trip is dead, Gen Z doesn't trust luxury PR, and 88% don't believe your sustainability claims. Community over spectacle and authenticity over aspiration is what’s actually working.

Zero-Star Hits, Robotaxi Chaos & The Leadership Gap Nobody's Fixing

Plus all the news and insights you need to know this week.

Crypto Isn't Just for the Bros Anymore

Women make up 26% of crypto investors but outperform men in returns. The bro culture isn't a bug, it's a feature keeping women out of the future of finance.

I'm Not Afraid to Say I Want a Boyfriend

I want a boyfriend. There, I said it, and I don't care if Gen Z thinks that’s cringe. Why the cultural shift away from partnership doesn't mean we have to give up on love entirely.

Offline Luxury, Chaos Packaging & The Great Unplug

Plus all the news and insights you need to know!

Women-Led Companies Have Better Culture - Why Are We Still Surprised?

Companies with women in leadership report 72% employee satisfaction vs 61% under male managers. The data is clear: women leaders create better cultures.

Chaos Packaging: When Your Product Becomes the Marketing

Instagram's Giving You Algorithm Control Because Even They Can't Explain It Anymore

Content Got Smart in the Dumbest Way Possible

Here's how to find your voice when culture is crowdsourced and the real content lives in the comments.

How Reese Witherspoon Turned Book Recommendations Into a Media Empire

Bad Bunny's Super Bowl Moment Is Bigger Than Football

This moment proves you don't need to code-switch to reach the biggest stages.

Brands are Rewriting the Script on what Good looks like

From Crocs phone cases to luxury sunscreen, here's how businesses are rewriting the rules and charging premium prices by solving problems nobody knew they had.

We're All Walking Around With Money Dysmorphia and Nobody Wants to Talk About It

Being an Agency Owner Isn't as Sexy as It Seems

Why confused clients make the best clients (and how to turn their chaos into your biggest wins)

Women & AI: Where We Stand (And Why the Numbers Should Scare Every Business Leader)

Why women are underrepresented in AI development, what it's costing the tech industry, and the data-driven solutions that actually work.

When Your English Teacher Marries the Gym Teacher: Why Taylor and Travis' Engagement Broke the Internet (and Me)

How two celebrities getting engaged became a masterclass in authentic marketing, crashed the internet, and reminded exhausted millennials that maybe fairy tale love isn't extinct after all.

The AI Question We're All Avoiding (And Why I'm Done Pretending)

The uncomfortable truth about AI replacing expertise and what actually makes you irreplaceable in 2025.

On a Wednesday, We Watched Swiftonomics Begin Again

A deep dive into how Taylor Swift's latest album announcement proved her cultural empire isn't just enduring, it's evolving.